Use Cases
Using XPRESSmp™ for Inbound Firehose Processing and Customized Broadcast Delivery
Challenges Addressed:
- Massive ingest/scalability
- Data visualization
- Data optimization
- Dynamic data transaction personalization
- Large audience content delivery
A popular social networking site wanted to provide its user base with a real-time, dynamic Web 2.0 experience focused on its users' media consumption and behavior. Using XPRESSmp, the company ingested the inbound event firehouse (20 million events per day)–and, leveraging the scalable efficiencies of XPRESSmp, reduced the required ingestion hardware by a factor of 40!
With its ground-breaking interactive PUSH broadcast engine, XPRESSmp delivers streaming "live" dashboards to users showing what media is being watched/listened to "Right Now" across the network, running complex queries against the incoming data to personalize the dashboard content. Users can change and personalize their preferences at any time, and immediately receive adjusted content based on their new selections. (XPRESSmp feature: select-cast).
This massive scale data visualization showcases XPRESSmp's capability to run complex queries against data in process and deliver it to millions of destination points without the need to poll (new data is pushed as it is received). This significantly lowers network overhead and measurably increases user engagement on the site.
Click here for the full use case to discover the complete results and benefits, schematic diagrams, and the details of XPRESSmp configuration for this solution.
